By Madhup : A well known subsidiary of Tata Sons Ltd, Infiniti Retail Ltd. Has recently announced the launch of Intel® Anti-Theft Service in collaboration with Intel. Intel’s Anti-Theft service will be exclusively retailed at “Croma” and can be availed across all the stores from today. This initiative in India will enable the consumers to safeguard and secure their laptops. In addition, this Service helps create a secure data vault upon service activation where private files can be encrypted and stored. Croma has collaborated with Intel to provide this service as a paid option to its customers buying laptops powered by the 2nd Generation Intel Core processors from their stores.
GM of Intel’s PC Client Services, Mr. George Thangadurai said, “With increasing mobility, laptop users around the world are facing increased risks of theft or loss of device and data. Sometimes, loss of sensitive data can be detrimental and expensive.”
“We have collaborated globally with PC retailers such as Croma to make this Security Service available for Intel Core powered laptop users. This Service also creates a secure data vault on a user’s hard-drive to provide protected storage area for sensitive information” he said.
CEO & Managing Director of Infiniti Retail Ltd, Mr. Ajit Joshi said, “With the launch of this Anti-Theft service, our consumers will now enjoy peace of mind while securing their laptops and their digital lives.”
He further added that, “Laptop owners can display custom message on locked laptops facilitating return by good samaritans and can revive the laptop to its full functionality by using their personal password.
“When the laptop is locked-down access to information in secure data vault is locked down as well and cannot be read even if the hard-drive is attached to another laptop. This initiative evidently affirms the Company’s resolution of bringing world-class shopping experience to its customers” he adds.
“Croma” will be offering the theft protection service bundled in with select laptops as well as offering it as a paid option starting INR 199 for a period of 2 years from the day the user activates the Service. Intel will be responsible for service hosting, customer support and working with different OEMs to ensure their laptop hardware is embedded with Intel Anti-Theft Technology.