24 July :The inaugural issue (June/July 08) of the rebranded ‘Incredible India’ Magazine, in-house publication of the Ministry of Tourism has been released showcasing the rich diversity of the Indian cuisine. The subsequent editions will also focus on the other varied attractions of the country.
The initial copies of the Magazine were distributed to the dignitaries on the occasion of the United Nations World Tourism Organization’s (UNWTO) ‘Executive Council Meeting’ on 13-14 June, 08 at Jeju Island, Republic of South Korea and was very well received.
The copies of this Magazine were also forwarded to the Indian Mission Overseas who have greatly appreciated the quality and the content of the magazine. The Indian Mission at Moscow has requested for the translation in Russian language for the convenience of the potential Russian tourists to India. There is also a request for a Spanish edition for the Latin American countries and Spain. The High Commissioner of the Indian Mission in South Africa has rated ‘Incredible India Magazine’ as an excellent ‘product’ and has requested for additional copies.
The Magazine also contains the newsletter of Ministry of Tourism, which highlights the various activites carried out by the Ministry.
It will be the endeavor of the Ministry to further strengthen the brand “Incredible India” through the Incredible India Magazine to make it an effective medium for promotion of India as a world class destination for the tourists.