Jagpreet Sandhu,Chandigarh, December 1 : Arise India Limited, an electrical & consumer electronics company announced its foray into the mobile phones domain on Thursday at Taj Hotel, Chandigarh. The Company launched 15 new handsets ranging between Rs. 990/- and Rs. 4000/-, for the Indian customers. The handsets will be marketed under the brand – ‘Arise Mobiles’.
On this occasion, Mr. Avinash Jain, MD, Arise India Limited said, “Arise has a legacy to introduce technologically advanced innovative products at competitive price points. With our foray in the mobile handset domain, we further our commitment to the Indian consumers by offering global technology at competitive prices.”
Arise Mobiles has introduced 15 new handsets under 4 different categories – Business handsets, Multimedia handsets, Full Touch-Screen handsets and the Everyday Functionality Handsets.
Established in 1984, ‘ARISE INDIA LIMITED’ is one of India’s largest integrated manufacturers of electrical & products including consumer durables and components Inverters, batteries, gas & electric geysers. The Company is awarded an ISO 9001- 2000 certification by BSI London (United Kingdom). Most of the company products are ISI Certified and have been honored with numerous awards and licenses.
The company has also made a major thrust in service and the quality of service will be the best offered in this segment in India. Arise Mobiles is the first Indian brand to launch its mobile phones with a set-up of 450 service centers across the country with plans to add an additional 750 service centre by the beginning of year 2012. The company will also introduce high range phones including smartphones & android phones and communication tablets in 2012.