Bangalore, November 9, 2014: Sami Direct, India’s fastest growing Direct Selling Companies, today recognized annual Miss Nagaland Beauty Pageant Winner 2014 organized by Beauty and Aesthetics Society of Nagaland (BASN). The celebrations were held at the Regional Academy of Performing Arts and Music, Jotsoma, Kohima, where BASN marked its 25th anniversary by honoring former beauty queens of Nagaland. ‘Queen of Hearts’ co-sponsored by Sami Direct was won by B. Sangki Konyak.
BASN functions with a model of “beauty with a purpose” and the various humanitarian objectives, and with this mission, the foundation has over the years worked and contributed towards orphanage and handicapped institutions of Nagaland, leprosy, TB and AIDS patients etc.
Sami Direct desires to grow into other markets where the company can add and build value through new and innovative products. The Company has recently forayed into range of beauty products under the brand name ‘Johara’ a premium beauty brand that will be launched simultaneously in India, Malaysia and the Middle East; followed by Indonesia.
Talking about this association, Dr. Muhammed Majeed, Founder, Sami Direct said, “Women will always be the power of our society. It is through these platforms; they can identify their beauty and inner strength and become inspirations of the world.”
He further adds, “Johara means Jewel in Arabic. We believe woman are always beautiful, inside and out, and just like the way wearing jewelry enhances the beauty of a women , our brand, Johara, will just enhances her beauty. We are confident that women will identify with our Johara skin care products since the products are inspired by ancient secrets of Ayurveda as well as modern science. We are proud to be associated with Miss Nagaland Beauty Pageant Winners 2014. I am confident that the winners and participants in the Ms. Nagaland contest will kindle and enhance the spirit of confidence among women across India.”